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Copywriting
What is Copywriting?
Copywriting is writing that is used for advertising purposes.
The author of such texts, the Copywriter, works in or for advertising agencies or companies with internal marketing department.
Copywriting enables an effective linguistic creation of your advertising texts.
It may be offered alone or in combination with translating services. In this case, the translated text is adapted to the cultural context of the target audience in order to create an effective message.
This combination of translating and creating is also known as transcreation (adaptation of a text for advertising purposes).
For further details concerning my competencies in copywriting, please refer to my medical translation website (examples and CV/linguistics).
My services
Drafting of (medical) advertising slogans or (medical) articles aimed at the promotion of your services or products: Posts for social media (for example Facebook) or magazines, web articles, etc.
Languages
French and Italian
Language variants
French: Switzerland and standard France
Italian: Switzerland and standard Italy
